Journal of Management and Economic Studies

Antecedents of Consumers’ Brand Trust: Case of Automobile Market in Vietnam

Thuong Nguyen — Fri, 27 Sep 2024 00:00:00 +0000

The paper aims to research the factors that influence on brand trust in automobile market in Vietnam. The brand personality along with brand awareness, brand authenticity, brand image and perceived quality were considered as antecedents affecting on the consumers’ brand trust in marketing perspective. The questionnaire was conducted, and multiple linear regression analysis was used to test the factors and their relationship to brand trust. The findings showed the direct relationship of 5 predictors including Brand Personality, Brand Awareness, Perceived Quality , Brand Image and Brand Authenticity have positive and significant influences on Brand Trust. The results of the study contriubute to the marketing practitioners setting up effective marketing strategies to gain the buyers’ trust.

Food Waste Management in All-Inclusive Hotels: An Exploratory Research in Antalya, Türkiye

Gamze Temizel, Feridun Aydınlı, Birsen Bulut Solak — Fri, 27 Sep 2024 00:00:00 +0000

Food waste is one of the worldwide issues contributing to hunger and malnutrition. A third of the food produced worldwide is thought to be wasted annually. In the tourism industry, accommodation enterprises, as well as other food and beverage operations, cause large amounts of waste during food production and consumption processes. The main objective of this study is to investigate the principal reasons behind food waste in all-inclusive hotels, the challenges of preventing the waste, and methods for reducing waste in these establishments. According to this goal, semi-structured interviews were carried out with 21 staff members and hotel managers working in all-inclusive hotels in Antalya, Türkiye. According to the results, participants stated that the open buffet service in all-inclusive hotels is the main reason for food waste and also the main challenge for reducing waste in these establishments. Guest demands and unconscious behaviors are also important reasons for the waste. Participants also stated that through efficient open buffet management and by raising awareness among guests about the harms of food waste caused by open buffets, the amount of wasted food can be reduced. Particular theoretical and practical implications are examined at the end of the study, along with suggestions for additional research.

Analysis of the Effect of Financial Ratios on Tax Avoidance with Earnings Management as a Mediating Variable

Agnes Laurencia, Indra Siswanti — Fri, 27 Sep 2024 00:00:00 +0000

This study examines the relationship between profitability, earnings management, and tax avoidance in property and real estate companies in Indonesia. Using data from 14 publicly listed companies during 2017-2022, this study utilizes multiple linear regression and mediation analysis to investigate: 1) the direct effect of profitability on tax avoidance, 2) the effect of profitability on earnings management, 3) the impact of earnings management on tax avoidance, and 4) the mediating role of earnings management. The results showed a significant positive relationship between the three variables. Higher profitability is associated with increased earnings management and tax avoidance. Earnings management is also positively correlated with tax avoidance. Furthermore, earnings management partially mediates the relationship between profitability and tax avoidance. These findings contribute to the literature on corporate finance practices by shedding light on the complex dynamics between financial performance, reporting strategies, and tax planning. The research highlights the need for increased regulatory oversight and strong corporate governance mechanisms to ensure financial reporting integrity and tax compliance. The study also provides valuable insights for policymakers, investors, and other stakeholders in understanding and addressing aggressive financial manipulation and tax avoidance strategies in the corporate sector.

Factors Influencing Employee Life Well-being: A Case Study of Banks in Ho Chi Minh City, Vietnam

Thi Thanh Hang Dao, Quyet Thang Dao — Fri, 27 Sep 2024 00:00:00 +0000

This study aims to investigate the relationship between internal corporate social responsibility (ICSR), supportive work-family culture (WFC), and affective commitment (AC) on employee life well-being (LWB). The research sample consisted of 272 employees working in banks in Ho Chi Minh City, Vietnam. Data were analyzed using the partial least squares structural equation modeling (PLS-SEM) approach. The results of the study indicate that all three factors, namely internal CSR, supportive work-family culture, and affective commitment, positively impact employee life well-being. The study also proposes managerial implications for enhancing employee life well-being through improving internal CSR, supportive work-family culture, and affective commitment.

The Significance and Impact of Digital Technologies and Strategies on Digital Marketing

Sevgi Aydın — Fri, 27 Sep 2024 00:00:00 +0000

The main purpose of this study is to fill the existing research gap in the literature. Because there are not many studies on the impact of digital technologies and strategies on digital marketing. In this study, a document analysis methodology was applied to use digital technologies for digital marketing. Digital marketing is the process of utilizing digital channels to advertise products or services to potential consumers. Digital marketing encompasses any promotional activities that utilize technical gadgets or the internet. An examination of the digital technologies that are utilized in digital marketing is covered in this study. There is a discussion on the significance of digital marketing tactics as well as the distinction between digital marketing and conventional marketing. Other topics that are covered include the future of digital marketing as well as the many utilization areas of digital marketing. In addition to this, both the positive and negative aspects of digital marketing are investigated. With regard to the subject of marketing, the findings of this research indicate that applications of artificial intelligence and digital technologies have a favorable influence, especially on the increase of revenue and more generally on the happiness of its customers.

Is Organizational Democracy Related to Organizational Trust?: The Case of Health Institution in Türkiye

Seyma Yıldız, Harun Kırılmaz — Fri, 27 Sep 2024 00:00:00 +0000

The study aims to determine the existence of a relationship between organizational democracy and organizational trust and to investigate the potential impact of organizational democracy on organizational trust levels. The study adopted a quantitative method and a survey technique to collect data. The population and sample of the study consisted of health personnel working in a public hospital. The research data were collected through “Organizational Democracy Scale” and “Short Form of Organizational Trust Inventory”. Analytical techniques such as descriptive statistics, confirmatory factor analysis, correlation analysis, and regression analysis were employed to analyse the gathered data. Findings from the study reveal that participants' perceptions of both organizational democracy and organizational trust are situated at a moderate level. Moreover, a robust positive correlation between the perception of organizational democracy and the level of organizational trust was observed. Additionally, the perception of organizational democracy was found to exert a significant positive impact on the level of organizational trust. As a result, it is predicted that as a result of creating a democratic working environment in health institutions, the organizational trust of employees will be ensured.

Corporate Social Responsibility and Digital Transformation Interaction: Determining Strategic Orientations with Bibliometric Analysis

Ferda Alper Ay, Kasım Yılmaz — Fri, 27 Sep 2024 00:00:00 +0000

Corporate digital transformation, which accelerates the global business competition plays an important role in the advancement of sustainability. This study aims to examine academic studies about the trends and interaction between corporate social responsibility (CSR) and digital transformation through bibliometric analysis. In this framework, a total of 107 studies published between 2017 and 2024 on the researched subject downloaded from the Scopus database and were subjected to a comprehensive bibliometric analysis using Biblioshiny application and VOSviewer program. The most popular topics in related studies were identified as ‘environmental, social and governance-ESG’, ‘enterprise digital transformation’ and ‘green innovation’. Analysis pointed three conceptual themes as “sustainable development”, “digital economy and innovation”, and “environmental changes and policy”. The analysis indicates a strong positive relationship between CSR and digital transformation and CSR activities are vital for a sustainable and more digital future. This study aims to develop potential research directions on CSR and digital transformation.

Preferences for Sharia Financial Products in Indonesian Rural Communities

Budiyono Santoso, Ahmad Djalaludin, Aunur Rofiq — Fri, 27 Sep 2024 00:00:00 +0000

The rural areas have been affected by the Islamic financing business. The creation of sharia cooperatives, formerly known as baitul maal wa at-tamwil (BMT), has made sharia-based financial services and goods available to rural areas. The purpose of this essay is to explain how Islamic financial goods are preferred in rural areas and what factors influence how strongly individuals prefer Islamic financial products. In order to investigate and characterize this, a qualitative research design was employed, which involved both in-depth interviews with BMT members and those who transact business with them under different contracts, as well as observation of the actual operations in a number of BMTs. The results of this study show that rural areas have relatively low preference levels for Islamic financial products, with only 30 percent. Their ignorance of the Islamic finance sector is a major contributing cause to their low preference, leading to the misconception that there is no distinction between Islamic and conventional financial goods. Based on the aforementioned conclusions, it is anticipated that the research's consequences will have an effect on a larger-scale literacy and inclusion program for Islamic financial products by all parties involved, including academics, banks, sharia cooperatives, and educational institutions.

The Impact of Social Capital on Credit Access for Poor Women in Ha Tinh, Vietnam

Viet Dung Doan — Fri, 27 Sep 2024 00:00:00 +0000

Access to credit plays a crucial role in the economic development of poor women. Social capital is a significant factor in augmenting loan amounts for impoverished women to increase credit access. A comprehensive assessment of the impact of social capital on poor women’s credit access is imperative. This study utilizes survey data from 114 impoverished women in Ha Tinh province, combined with Ordinary Least Squares (OLS) regression, to ascertain the influence of social capital on poor women’s credit access. The research findings reveal that social capital significantly impacts poor women’s credit access through three dimensions: formal networks, informal networks, and trust. Moreover, the study demonstrates that loan characteristics and the attributes of borrowers and households also substantially influence poor women’s credit access in Ha Tinh province, Vietnam.